Design for Real People – Why New Casinos Invest in Design and UX
Everyone wants to change the world. Make things better, solve our problems, live happily ever after. Me? I design things that work.
I believe in design that is easy to use, universally accessible, effective, and practical. This philosophy is part of everything I design — from websites to games and more.
Who is this guy?
Hi, I’m Dave. I love writing, design, and games. I’m a front-end dev and user experience architect living in Oxford, UK.
For my sins I have an insatiable drive to create, more books than any one person should reasonably own, and a Minecraft habit that I just can’t seem to kick.
Read my Curriculum Vitae, or download a printable version (.pdf)
Why New Online Casinos Invest Massively in Design
Several new online casinos have started investing massive amounts of resources in design, UX and everything that can help players enjoy a rewarding user experience. The reason is clear – having to face stiff competition from established brands, new casino operators need to invest massively to achieve that ‘wow’ factor that can get them to lure in new players to sign up.
Not only that, even casino software producers themselves have definitely upped the ante when it comes to investing in design and user interface. No doubt, the new casino industry is a fascinating one and definitely at the forefront of design and UX innovation. If you are willing to pursue a career in design and/or UX you should definitely consider checking out vacancies and openings at new online casinos.
Latest Stuff
- D&D; 5E Encounter Calculator
- The Encounter Calculator is a tool for working out the difficulty of a given encounter or calculating an appropriate challenge for your party.
It is based on the D&D; DM Basic Rules, available for free on the Wizards of the Coast website. These happen to be the same rules that are used in the Dungeon Master’s Guide.
- CivClicker
- I built a browser-based idle/incrementer game, drawing inspiration from Cookie Clicker and Civilization, as a way to do something creative and improve my knowledge of Javascript.
You can play CivClicker here. It was my first web game (please excuse the UI), but was surprisingly successful and became one of the seminal games in the “incremental games” genre. You can read a postmortem here.
- Split Test Calculator
- I’ve built a simple split-test calculator for testing PPC ads, though it can be used for any test that involves measuring responses from two candidates.
The calculator is based on Jim Ryan’s page on the Chi-Square statistic.